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	<title>Insurance Update</title>
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	<link>http://www.insurance.myuptodate.com</link>
	<description>Insurance News, Insurance Reviews and Insurance Plans</description>
	<lastBuildDate>Tue, 31 Jan 2012 22:14:09 +0000</lastBuildDate>
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		<title>Finding the Best Car Insurance and Best Price</title>
		<link>http://www.insurance.myuptodate.com/finding-the-best-car-insurance-and-best-price.html</link>
		<comments>http://www.insurance.myuptodate.com/finding-the-best-car-insurance-and-best-price.html#comments</comments>
		<pubDate>Tue, 31 Jan 2012 22:14:09 +0000</pubDate>
		<dc:creator>asritadda</dc:creator>
				<category><![CDATA[Car Insurance]]></category>

		<guid isPermaLink="false">http://www.insurance.myuptodate.com/?p=215</guid>
		<description><![CDATA[The best car insurance can be defined by a policy that meets or exceeds all of your needs. Coverage is extremely important, as even one accident can cost thousands of dollars or much more if you are not covered. Though levels vary from state to state, you are required to meet minimum coverage levels in [...]]]></description>
			<content:encoded><![CDATA[<p>The <a href="http://www.insuranceswami.com/">best car insurance</a> can be defined by a policy that meets or exceeds all of your needs. Coverage is extremely important, as even one accident can cost thousands of dollars or much more if you are not covered. Though levels vary from state to state, you are required to meet minimum coverage levels in your location in order to considered a legal driver.</p>
<p>Many consider the best type of coverage to be customizable. This is indeed possible. So long as you meet minimum levels, it will be up to you to select from additional coverage levels and additional coverage options. It is often said that one can never be over-insured. Considering the cost of accidents today, this statement does hold some truth. Different factors, such as your driving record, are considered when determining rates. However, all drivers may be able to find lower rates than they are currently paying.</p>
<p>A car insurance quote that includes the rates of several companies will allow you to quickly see if you can be saving money. This will allow you to make an educated decision as to which insurance provider to give your business to. You do have options, and are not locked into staying with any one company if a better deal is available elsewhere. Consider your options so that you can have the policy and price you want.</p>
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		<title>Business Gas Confusion</title>
		<link>http://www.insurance.myuptodate.com/business-gas-confusion.html</link>
		<comments>http://www.insurance.myuptodate.com/business-gas-confusion.html#comments</comments>
		<pubDate>Mon, 23 Jan 2012 18:30:52 +0000</pubDate>
		<dc:creator>asritadda</dc:creator>
				<category><![CDATA[Insurance News]]></category>

		<guid isPermaLink="false">http://www.insurance.myuptodate.com/?p=213</guid>
		<description><![CDATA[Since deregulation of the gas and electricity supply to domestic and non-domestic users  in the UK, many business gas suppliers have sprung up. These suppliers were supposed to compete, bringing down the cost of business gas. In reality, the cost of gas depends on many things and deregulation has brought confusion for business owners who [...]]]></description>
			<content:encoded><![CDATA[<p>Since deregulation of the gas and electricity supply to domestic and non-domestic users  in the UK, many <a href="http://www.britishgas.co.uk/business/products-and-services/business-gas.html">business gas</a> suppliers have sprung up. These suppliers were supposed to compete, bringing down the cost of business gas. In reality, the cost of gas depends on many things and deregulation has brought confusion for business owners who are not sure if they are getting the best price.</p>
<p>There are no published rates for business gas by post code so while businesses are being bombarded by offers for cheaper business gas, the business owner really has no way of knowing who is offering the lowest rates without getting quotes from every supplier.</p>
<p>There are many of different tariffs for business gas customers which make choosing a supplier with the lowest prices even more confusing. One supplier may have a lower rate per unit of gas but another may offer a discount for direct debit payments that makes their cost for business gas lower in the end. To make things even more confusing, business gas suppliers have a strategy of offering new customers low prices so at the end of a contract, business owner must start the whole process of looking for the lowest rates again. If they don&#8217;t, their contract will roll over, often at higher rates. It&#8217;s enough to confuse anyone, especially business owners who are dealing with setting up their business gas supply for the first time.</p>
<p>&nbsp;</p>
<h3  class="related_post_title">Random Posts</h3><ul class="related_post"><li><a href="http://www.insurance.myuptodate.com/finding-the-best-car-insurance-and-best-price.html" title="Finding the Best Car Insurance and Best Price">Finding the Best Car Insurance and Best Price</a><br /><small>The best car insurance can be defined by a policy that meets or exceeds all of your needs. Coverage is extremely important, as even one accident can cost thousands of dollars or much more if you are n...</small></li><li><a href="http://www.insurance.myuptodate.com/insurance-agent-broker-definitions.html" title="Insurance Agent &amp; Broker Definitions">Insurance Agent &amp; Broker Definitions</a><br /><small>Insurance agents and brokers are licensed insurance professionals who sell insurance products to consumers and businesses. Some insurance agents and brokers may also serve in a consulting capacity by ...</small></li><li><a href="http://www.insurance.myuptodate.com/health-insurance-plans.html" title="Health insurance plans">Health insurance plans</a><br /><small>It is difficult to find health insurance small business group is not for their employees for the type of plan to determine the sometimes difficult.
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The Sept. 11 terrori...</small></li></ul>]]></content:encoded>
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		<title>Auto &amp; Home Insurance Comparison</title>
		<link>http://www.insurance.myuptodate.com/auto-home-insurance-comparison.html</link>
		<comments>http://www.insurance.myuptodate.com/auto-home-insurance-comparison.html#comments</comments>
		<pubDate>Sat, 17 Dec 2011 12:44:54 +0000</pubDate>
		<dc:creator>user</dc:creator>
				<category><![CDATA[Home Insurance]]></category>
		<category><![CDATA[Insurance Comparison]]></category>
		<category><![CDATA[Auto and home insurance]]></category>
		<category><![CDATA[Auto insurance]]></category>
		<category><![CDATA[Home Insurance Comparison]]></category>

		<guid isPermaLink="false">http://www.insurance.myuptodate.com/?p=205</guid>
		<description><![CDATA[Auto and home insurance are both common products in the insurance industry. Auto insurance is purchased to provide liability and personal protections for car-related events. Home insurance provides benefits to cover home and property related issues. These policies have some similarities in basic coverage concepts, but cover different products and situations. Auto Insurance Basics Auto [...]]]></description>
			<content:encoded><![CDATA[<p>Auto and home insurance are both common products in the insurance industry. Auto insurance is purchased to provide liability and personal protections for car-related events. Home insurance provides benefits to cover home and property related issues. These policies have some similarities in basic coverage concepts, but cover different products and situations.</p>
<p><a href="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/Auto-Home-Insurance-Comparison.jpg"><img class="wp-image-206 aligncenter" src="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/Auto-Home-Insurance-Comparison.jpg" alt="" width="406" height="265" /></a></p>
<p><strong>Auto Insurance Basics</strong></p>
<p>Auto insurance is legally required, in some form, in most state in the United States. Liability protection (often to include uninsured motorist, underinsured motorist) is what most states require.</p>
<p>This is protection for personal injury or damaged caused by the insured when at fault in an accident that harms a third party. Collision and comprehensive protection are commonly added to auto policies.</p>
<p><strong>Collision and Comprehensive Benefits</strong></p>
<p>Collision car insurance pays benefits when you are involved in an accident. It pays for personal injury or damage to your vehicle. Personal injury benefits typically include medical payments and other health care following the accident. Property damage is paid based on the cost for repairs from the accident.</p>
<p>Comprehensive car insurance pays benefits for many other common causes of vehicle damage not attributable to accidents. According to My Insurance Quotes, &#8220;theft, fire, vandalism, explosions, and natural disasters&#8221; are common events covered by comprehensive auto coverage.</p>
<p><strong>Home Insurance Basics</strong></p>
<p>Building home insurance provides for liability and home protection on your property. Lenders often require homeowners to purchase building home insurance that pays for replacement costs and damages to the property. Lenders invest in your property via a loan and want to be sure the property is preserved as collateral. Home policies also typically include liability and contents benefits.<span id="more-205"></span></p>
<p><strong>More About Home Insurance</strong></p>
<p>Liability protection on homes covers personal injury and property damage caused to other parties when on your premisis. This is important in the event of civil suits brought against you by someone who dies, is injured, or has property damaged on your property.</p>
<p>Contents insurance covers the value of valuables and personal belongings maintained in your home. This coverage pays benefits when items in your home or damaged through various events (like natural disasters), or stolen.</p>
<p><strong>Premiums, Deductibles and Other Considerations</strong></p>
<p>Premiums on auto insurance are paid based on types of coverage, level of benefits, risk factors of drivers, car safety features, and available safe driver discounts. Some people only buy required liability protection for older cars of less value to save money.</p>
<p>Home insurance premiums are based on coverage, total replacement cost for physical structures, value of contents, risk factors of the home (weather, crime, swimming pool, etc.) and safety features (like security alarms, smoke detectors, etc.).</p>
<p>Deductibles on auto and home policies are based on each type of coverage. By setting higher deductible amounts, your premium costs are lower. However, your out-of-pocket obligation would be more from a covered event. You can often save on home and auto policies by bundling these insurance policies through one provider.</p>
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In this case from the brokerage Assort...</small></li></ul>]]></content:encoded>
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		<title>About Property Insurance</title>
		<link>http://www.insurance.myuptodate.com/about-property-insurance.html</link>
		<comments>http://www.insurance.myuptodate.com/about-property-insurance.html#comments</comments>
		<pubDate>Sat, 17 Dec 2011 12:30:42 +0000</pubDate>
		<dc:creator>user</dc:creator>
				<category><![CDATA[Home Insurance]]></category>
		<category><![CDATA[Property insurance]]></category>
		<category><![CDATA[Real estate insurance]]></category>
		<category><![CDATA[Types of property insurance]]></category>

		<guid isPermaLink="false">http://www.insurance.myuptodate.com/?p=202</guid>
		<description><![CDATA[Property insurance is coverage for your property. The two types of property insurance are commercial property coverage and personal residential property coverage. There are other types of insurance that also fall under the heading of property insurance, including flood insurance and commercial real estate insurance. Personal Residential Property Insurance Personal residential property insurance provides coverage [...]]]></description>
			<content:encoded><![CDATA[<p>Property insurance is coverage for your property. The two types of property insurance are commercial property coverage and personal residential property coverage. There are other types of insurance that also fall under the heading of property insurance, including flood insurance and commercial real estate insurance.</p>
<p><a href="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/About-Property-Insurance.jpg"><img class="size-full wp-image-203 aligncenter" src="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/About-Property-Insurance.jpg" alt="" width="386" height="311" /></a></p>
<p><strong>Personal Residential Property Insurance</strong></p>
<p>Personal residential property insurance provides coverage for your house and its contents, as well as other covered structures, such as garages or workshops.</p>
<p><strong>Commercial Property Coverage</strong></p>
<p>Types of property insured under a commercial property policy include land, buildings, structures, outdoor fixtures and personal property, such as equipment used to operate the insured&#8217;s business.</p>
<p><strong>What is Covered</strong></p>
<p>Most property policies cover damages caused by these perils: fire, lightning, explosion, riot or civil commotion, and aircraft.</p>
<p><strong>What is Not Covered</strong></p>
<p>Excluded coverage under a property policy includes losses caused by earthquakes, floods and maintenance losses, such as rust or corrosion.</p>
<p><strong>Other Property Insurance</strong></p>
<p>Other property insurance policies cover flood damage and commercial real estate. Flood insurance covers damages sustained as a result of flood damage, and can be purchased from the federal government. If you are renting to tenants, you are required to have a commercial real estate policy.</p>
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So if you think buying insu...</small></li></ul>]]></content:encoded>
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		<title>Insurance Agent &amp; Broker Definitions</title>
		<link>http://www.insurance.myuptodate.com/insurance-agent-broker-definitions.html</link>
		<comments>http://www.insurance.myuptodate.com/insurance-agent-broker-definitions.html#comments</comments>
		<pubDate>Fri, 16 Dec 2011 14:08:33 +0000</pubDate>
		<dc:creator>user</dc:creator>
				<category><![CDATA[Insurance Agents]]></category>
		<category><![CDATA[Insurance agents and brokers]]></category>
		<category><![CDATA[Sell insurance products]]></category>

		<guid isPermaLink="false">http://www.insurance.myuptodate.com/?p=196</guid>
		<description><![CDATA[Insurance agents and brokers are licensed insurance professionals who sell insurance products to consumers and businesses. Some insurance agents and brokers may also serve in a consulting capacity by helping clients develop and maintain a financial plan. Agents and brokers often specialize in areas that include life and health insurance, property and casualty insurance and [...]]]></description>
			<content:encoded><![CDATA[<p>Insurance agents and brokers are licensed insurance professionals who sell insurance products to consumers and businesses. Some insurance agents and brokers may also serve in a consulting capacity by helping clients develop and maintain a financial plan.</p>
<p>Agents and brokers often specialize in areas that include life and health insurance, property and casualty insurance and commercial products for businesses.</p>
<p><strong>Benefits</strong></p>
<p>Insurance agents and brokers assist consumers in the purchase of insurance products that include life, health and auto insurance. They also educate consumers about the sometimes complex nature of insurance policies and coverages. Agents and brokers serve in a consulting role to help consumers assess their insurance needs as their lives change.</p>
<p><strong>Significance</strong></p>
<p>A significant difference between insurance agents and brokers is that agents usually represent one company while brokers are licensed with a variety of carriers.</p>
<p>In essence, it could be said that the agent works for the insurance company while the broker works for the client. Because they represent several insurance companies, brokers are typically able to provide more options regarding price and coverages. However, since they deal with a variety of companies they may not be as well versed on individual products as an agent.</p>
<p><strong>Education And Training</strong></p>
<p>Most brokers and agents have at least some college training, many in a business or financial field, according to StateUniversity.com. All states require that brokers and agents become licensed, and each state has its own insurance department to oversee the licensing process. Different requirements need to be met to obtain a broker&#8217;s and agent&#8217;s license.<span id="more-196"></span></p>
<p><strong>Considerations</strong></p>
<p>For those considering becoming an insurance agent or broker, good people and communication skills are necessary. Agents and brokers earn the bulk of their income from commissions and bonuses, so they must feel comfortable working without a guaranteed income from a salary. Agents and brokers may have to work evenings and weekends to meet with clients when they are available.</p>
<p><strong>Potential</strong></p>
<p>Insurance brokers with one to four years of experience average from $35,018 to $52,147 in annual income, while those with 20 or more years of experience earn from $62,045 to $142,431, according to PayScale.com. Insurance agents earn from $25,245 and $39,149 in years one through four, and from $34,537 to $73,683 after 20 years.</p>
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		<title>Revolutionising the Insurance Industry</title>
		<link>http://www.insurance.myuptodate.com/revolutionising-the-insurance-industry.html</link>
		<comments>http://www.insurance.myuptodate.com/revolutionising-the-insurance-industry.html#comments</comments>
		<pubDate>Wed, 14 Dec 2011 21:50:12 +0000</pubDate>
		<dc:creator>asritadda</dc:creator>
				<category><![CDATA[Insurance News]]></category>

		<guid isPermaLink="false">http://www.insurance.myuptodate.com/?p=155</guid>
		<description><![CDATA[British company MoneySupermarket.com has just launched a brand new app which it claims will revolutionise the insurance industry. Developed by awarding winning digital technology company Mobile Interactive Group (MIG), the app compares car insurance deals which are available through over 100 car insurance companies in a matter of moments; meaning that consumers can now find [...]]]></description>
			<content:encoded><![CDATA[<p>British company MoneySupermarket.com has just launched a brand new app which it claims will revolutionise the insurance industry. Developed by awarding winning digital technology company Mobile Interactive Group (MIG), the app compares car insurance deals which are available through over 100 car insurance companies in a matter of moments; meaning that consumers can now find cheaper deals faster than ever before, even when they are on the move.</p>
<p>Available to all iPod touch, iPhone and iPad owners; the app has won over critics in the UK who have praised its ease of use and the low cost results which it returns. This led to it winning The Guardian’s consumer app of the week award upon its launch.</p>
<p><strong><span style="text-decoration: underline;">How does the MS car insurance app work?</span></strong></p>
<p>The app is currently available for download free of charge either from iTunes or the <a href="http://www.moneysupermarket.com/car-insurance/">MoneySupermarket.com car insurance</a> website. In order to utilise the app, users must create a MoneySupermarket user account where you will be asked to reveal things about yourself such as your occupation, age and gender; basically anything which is relevant in the calculation of car insurance premiums. This is perhaps the most arduous part of the process, but the advantage of creating such an account is that it only needs to be done once; saving users time and effort on subsequent occasions.</p>
<p>The effort required to enter information about specific vehicles has also been addressed; with the app having a very clever little feature where users need simply take a photograph of a vehicle’s registration plate number. The app will then retrieve the information which is stored in association with that vehicle in the DVLA (Driver and Vehicle Licensing Agency) database in the UK. This not only makes this onerous process a lot easier and faster for users; but also reduces the possibility of input errors.</p>
<p>Once the required information about the individual and the vehicle has been entered, the app will then retrieve quotes available through all of the car insurance companies that are featured on the MoneySupermarket website; totalling over 100 in all. Each of these quotes will have a click to call button located alongside them which app users can utilise in order to contact individual providers in order to make enquiries about the content of the actual policy or potentially arrange for the policy to be put in place.</p>
<p><strong><span style="text-decoration: underline;">Setting the standard</span></strong></p>
<p>MoneySupermarket’s Julie Fisher has hailed the app as the beginning of a new era for the insurance industry; commenting that she expects other price comparison companies to release similar apps in the near future which take advantage of the burgeoning app market and the apparent desire of consumers to conduct this type of activity while on the go. Indeed, the company’s competitor Confused.com is now believed to be working on a similar device.</p>
<p>It is of course possible that the company will launch apps for other areas of insurance in the near future, with home and travel both likely to be prime targets to go mobile. MoneySupermarket also did not rule out bring out a version of the app which would work on android phones.</p>
<p>&nbsp;</p>
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		<title>Techniques in Selling Life Insurance</title>
		<link>http://www.insurance.myuptodate.com/techniques-in-selling-life-insurance.html</link>
		<comments>http://www.insurance.myuptodate.com/techniques-in-selling-life-insurance.html#comments</comments>
		<pubDate>Wed, 14 Dec 2011 14:03:55 +0000</pubDate>
		<dc:creator>user</dc:creator>
				<category><![CDATA[Life Insurance]]></category>
		<category><![CDATA[Buying the insurance now]]></category>
		<category><![CDATA[Life insurance]]></category>
		<category><![CDATA[Selling life insurance]]></category>

		<guid isPermaLink="false">http://www.insurance.myuptodate.com/?p=192</guid>
		<description><![CDATA[Techniques vary when selling life insurance. Listen to your client as a good insurance representative should. Keep an open mind as you are forming a profile of this client. Make your time pay off for both yourself and your client Meeting with the Client Obviously you&#8217;re there to sell this client not only on yourself [...]]]></description>
			<content:encoded><![CDATA[<p>Techniques vary when selling life insurance. Listen to your client as a good insurance representative should. Keep an open mind as you are forming a profile of this client. Make your time pay off for both yourself and your client</p>
<p><a href="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/Techniques-in-Selling-Life-Insurance.jpg"><img class="wp-image-193 aligncenter" src="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/Techniques-in-Selling-Life-Insurance.jpg" alt="" width="324" height="243" /></a></p>
<p><strong>Meeting with the Client</strong></p>
<p>Obviously you&#8217;re there to sell this client not only on yourself and your company, but most importantly on using insurance to continue a lifestyle for his family. Be prepared to deflect objections with answers.</p>
<p>Listen to your client first, and then ask questions. For instance, if he is no longer there to support the family, will his widow be able to maintain the mortgage and upkeep on the home, pay for a college education, and take family vacations? Be armed with the cost of living ten years ago and the cost of living today.</p>
<p>Paint a picture of the family without the breadwinner. It is important to make that client understand the value of buying the insurance now, without delay. Health conditions can change in the blink of an eye and life insurance approval is based on your current health condition. It is important you communicate this.</p>
<p><strong>Selling the Correct Product</strong></p>
<p>Once you have overcome the objections, it is time to match the client with the correct product. If, during your meeting, the client has indicated a tight budget, never try to sell a policy that you know will be difficult for her to pay. This will only cause the client to reject the policy.</p>
<p>A term life insurance policy is a relatively inexpensive way to cover a person. This is a good, affordable way to begin coverage. However, this is not permanent insurance. It is, as the name implies, good for only a certain term.<span id="more-192"></span>You must be sure your client understands this. There are term policies that can be sold with options for conversion to permanent policies. This is a great selling tool and gives you a chance to go back in a few years and reexamine the family situation. What better opportunity to upgrade the policy or sell additional products?</p>
<p>If you are meeting with someone who, fortunately, is not concerned with the cost of the policy but is more concerned with permanent insurance, there are a few options.</p>
<p>Your client can chose from whole life, variable life or universal life insurance. All three insurance products are permanent insurance products and provide different benefits. As his agent, it is your responsibility, again, to match the correct policy to her wants and needs.</p>
<p><strong>Importance of Having a Policy</strong></p>
<p>Whether you are selling term insurance or permanent life insurance, the most important thing to remember is that the type is not important, as long as there is a policy in place. Remember that insurance is not to be used just as an investment.</p>
<p>It is there as a death benefit: a means for your client to provide protection for those left behind, and a chance to maintain their lifestyle and pay for final expenses. It is a cushion when the inevitable occurs.</p>
<h3  class="related_post_title">Possibility Related Posts:</h3><ul class="related_post"><li><a href="http://www.insurance.myuptodate.com/life-insurance-selling-ideas.html" title="Life Insurance Selling Ideas">Life Insurance Selling Ideas</a><br /><small>Many people rely on their job and place of employment for life insurance coverage and think their insurance needs are completely covered. Insurance agents know better.

They know that more people ar...</small></li><li><a href="http://www.insurance.myuptodate.com/marketing-ideas-for-insurance-agents.html" title="Marketing Ideas for Insurance Agents">Marketing Ideas for Insurance Agents</a><br /><small>The marketing of insurance products and services can be a challenge, as people are often reluctant to discuss insurance matters. However, some basic marketing ideas can help draw attention to your bus...</small></li><li><a href="http://www.insurance.myuptodate.com/choose-life-insurance.html" title="Choose Life Insurance">Choose Life Insurance</a><br /><small>

Choosing the right life insurance policy for yourself and family is an important process. There are many different types of policies to choose from, so you have to determine which one is the best ...</small></li></ul>]]></content:encoded>
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		<title>Life Insurance Selling Ideas</title>
		<link>http://www.insurance.myuptodate.com/life-insurance-selling-ideas.html</link>
		<comments>http://www.insurance.myuptodate.com/life-insurance-selling-ideas.html#comments</comments>
		<pubDate>Wed, 14 Dec 2011 13:58:12 +0000</pubDate>
		<dc:creator>user</dc:creator>
				<category><![CDATA[Life Insurance]]></category>
		<category><![CDATA[Insurance agents]]></category>
		<category><![CDATA[Life insurance]]></category>
		<category><![CDATA[Type of life insurance]]></category>

		<guid isPermaLink="false">http://www.insurance.myuptodate.com/?p=189</guid>
		<description><![CDATA[Many people rely on their job and place of employment for life insurance coverage and think their insurance needs are completely covered. Insurance agents know better. They know that more people are unprepared than prepared for the &#8220;what if&#8221; in life. Educating prospects is an ongoing task and goal in selling insurance. By studying demographic [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/Life-Insurance-Selling-Ideas.jpg"><img class="wp-image-190 alignright" src="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/Life-Insurance-Selling-Ideas.jpg" alt="" width="227" height="228" /></a>Many people rely on their job and place of employment for life insurance coverage and think their insurance needs are completely covered. Insurance agents know better.</p>
<p>They know that more people are unprepared than prepared for the &#8220;what if&#8221; in life.</p>
<p>Educating prospects is an ongoing task and goal in selling insurance. By studying demographic trends, agents can leverage the information to incorporate into developing, marketing and advertising life insurance to meet a wide range of needs among a broad base of prospective clients and customers.</p>
<p><strong>Annuities for Baby Boomers</strong></p>
<p>The financial impact of what the baby boomer generation will face upon retirement is in the news every day.</p>
<p>Many have seen their 401(k) and IRA investments decrease in value and are concerned about how these investments might continue to fluctuate.</p>
<p>The impact is gravely important to baby boomers because many are relying on these instruments to fund their cost-of-living expenses when they retire. This timely and important concern provides insurance sellers with a prime target marketing opportunity.</p>
<p>Insurance companies and agents can develop online, direct mail and direct sales tactics and ideas to educate baby boomers on the benefits and advantages of annuities.</p>
<p>Develop white papers and educational materials that will alert and demonstrate how annuities provide tax advantages and can be structured to allocate a specific amount that is &#8220;untouchable&#8221; so that their savings and retirement funds are protected, and a specified amount is allocated to invest in other instruments such as the stock market or mutual funds.<span id="more-189"></span></p>
<p><strong>Parents of Teenage Drivers</strong></p>
<p>While teens look forward to getting their driver&#8217;s licenses, life insurance agents should leverage opportunities to sell life insurance products. This is because the sad truth is that teenage drivers are more likely than any other age group to experience a crash or accident that could lead to death.</p>
<p>According to the National Highway Safety Training Administration (NHSTA), motor vehicle crashes are the leading cause of death among American teenagers. Insurance sellers should use this sobering statistic to carefully and respectfully cross-sell auto insurance with life insurance products by targeting parents of teenage drivers.</p>
<p>Parents are often the &#8220;financiers&#8221; of the auto insurance for teens. When speaking and selling to parents directly, agents can use the opportunity to carefully introduce the need to purchase whole or term life insurance, with parents as named beneficiaries, in addition to purchasing auto insurance.</p>
<p>Agents who exclusively provide life insurance should develop partnerships and network with other insurance sellers to market and cross-sell both types of policies.</p>
<p><strong>Long-Term Care</strong></p>
<p>Most people think of long-term care insurance as a means to provide coverage when they are elderly. However, people can be struck with a heart attack, stroke or some other debilitating incident that requires the need for long-term care at any age.</p>
<p>Insurance agents should include discussions and marketing materials that point out the advantages of long-term care insurance. If a prospect is inquiring about life insurance, use the opportunity to present a short presentation on why long-term care insurance is a wise investment.</p>
<p>Point out the advantages of having long-term care insurance in place for single people and those without children or family members who might be able to assist in care giving.</p>
<p>If the prospect is not interested at the time, or focused on one specific type of life insurance instrument, that can be expected and understandable. Make note to discuss long-term care insurance at a later date as part of their overall financial planning goals.</p>
<p>Use online vehicles to include articles about the advantages and needs of long-term care insurance. Include case-study examples of how providing the client with long-term care insurance helped eliminate potential financial disasters for the client and their family.</p>
<h3  class="related_post_title">Possibility Related Posts:</h3><ul class="related_post"><li><a href="http://www.insurance.myuptodate.com/techniques-in-selling-life-insurance.html" title="Techniques in Selling Life Insurance">Techniques in Selling Life Insurance</a><br /><small>Techniques vary when selling life insurance. Listen to your client as a good insurance representative should. Keep an open mind as you are forming a profile of this client. Make your time pay off for ...</small></li><li><a href="http://www.insurance.myuptodate.com/marketing-ideas-for-insurance-agents.html" title="Marketing Ideas for Insurance Agents">Marketing Ideas for Insurance Agents</a><br /><small>The marketing of insurance products and services can be a challenge, as people are often reluctant to discuss insurance matters. However, some basic marketing ideas can help draw attention to your bus...</small></li><li><a href="http://www.insurance.myuptodate.com/choose-life-insurance.html" title="Choose Life Insurance">Choose Life Insurance</a><br /><small>

Choosing the right life insurance policy for yourself and family is an important process. There are many different types of policies to choose from, so you have to determine which one is the best ...</small></li></ul>]]></content:encoded>
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		<title>Marketing Ideas for Insurance Agents</title>
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		<pubDate>Wed, 14 Dec 2011 13:53:33 +0000</pubDate>
		<dc:creator>user</dc:creator>
				<category><![CDATA[Insurance Agents]]></category>
		<category><![CDATA[Insurance products and services]]></category>
		<category><![CDATA[Life insurance]]></category>

		<guid isPermaLink="false">http://www.insurance.myuptodate.com/?p=185</guid>
		<description><![CDATA[The marketing of insurance products and services can be a challenge, as people are often reluctant to discuss insurance matters. However, some basic marketing ideas can help draw attention to your business, and you may not have to spend a lot of money in the process. Considerations Your marketing budget will help determine the types [...]]]></description>
			<content:encoded><![CDATA[<p>The marketing of insurance products and services can be a challenge, as people are often reluctant to discuss insurance matters. However, some basic marketing ideas can help draw attention to your business, and you may not have to spend a lot of money in the process.</p>
<p><a href="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/Marketing-Ideas-for-Insurance-Agents.jpg"><img class="wp-image-187 aligncenter" src="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/Marketing-Ideas-for-Insurance-Agents.jpg" alt="" width="323" height="281" /></a></p>
<p><strong>Considerations</strong></p>
<p>Your marketing budget will help determine the types of ideas available to you. If funds are low, consider low-cost ideas like canvassing your neighborhood door to-door, networking by joining organizations like the chamber of commerce or volunteering to help raise your profile in the community.</p>
<p><strong>Getting Creative</strong></p>
<p>You can also take a more creative marketing approach to attract attention. For example, if your specialty is car insurance, placing a wrecked car in front of your office creates a strong visual image as to what your business is about.</p>
<p><strong>Building Relationships</strong></p>
<p>Develop relationships with other professionals in your area to set up a referral network. For example, if you specialize in life insurance and financial planning, contact a CPA about referring clients to each other as a way to build both businesses.</p>
<h3  class="related_post_title">Possibility Related Posts:</h3><ul class="related_post"><li><a href="http://www.insurance.myuptodate.com/techniques-in-selling-life-insurance.html" title="Techniques in Selling Life Insurance">Techniques in Selling Life Insurance</a><br /><small>Techniques vary when selling life insurance. Listen to your client as a good insurance representative should. Keep an open mind as you are forming a profile of this client. Make your time pay off for ...</small></li><li><a href="http://www.insurance.myuptodate.com/life-insurance-selling-ideas.html" title="Life Insurance Selling Ideas">Life Insurance Selling Ideas</a><br /><small>Many people rely on their job and place of employment for life insurance coverage and think their insurance needs are completely covered. Insurance agents know better.

They know that more people ar...</small></li><li><a href="http://www.insurance.myuptodate.com/choose-life-insurance.html" title="Choose Life Insurance">Choose Life Insurance</a><br /><small>

Choosing the right life insurance policy for yourself and family is an important process. There are many different types of policies to choose from, so you have to determine which one is the best ...</small></li></ul>]]></content:encoded>
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		<title>Tips on Insurance Products Marketing</title>
		<link>http://www.insurance.myuptodate.com/tips-on-insurance-products-marketing.html</link>
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		<pubDate>Tue, 13 Dec 2011 13:43:44 +0000</pubDate>
		<dc:creator>user</dc:creator>
				<category><![CDATA[Insurance Plans]]></category>
		<category><![CDATA[Homeowner's insurance]]></category>
		<category><![CDATA[Insurance Products Marketing]]></category>

		<guid isPermaLink="false">http://www.insurance.myuptodate.com/?p=182</guid>
		<description><![CDATA[Unique challenges surround insurance marketing. It is a product you cannot feel, taste, smell, touch, hear or visually enjoy. The idea that you need insurance means you are at risk for loss and no one treasures having loss brought to mind. People buy insurance because they recognize a need for it. Here are a few [...]]]></description>
			<content:encoded><![CDATA[<p>Unique challenges surround insurance marketing. It is a product you cannot feel, taste, smell, touch, hear or visually enjoy. The idea that you need insurance means you are at risk for loss and no one treasures having loss brought to mind. People buy insurance because they recognize a need for it. Here are a few things you can do to be the source that fulfills that need.</p>
<p><a href="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/Tips-on-Insurance-Products-Marketing.jpg"><img class="wp-image-183 aligncenter" src="http://www.insurance.myuptodate.com/wp-content/uploads/2011/12/Tips-on-Insurance-Products-Marketing.jpg" alt="" width="421" height="315" /></a><br />
<strong></strong></p>
<p><strong>Sell Based on Value</strong></p>
<p>Offer your prospects a no-obligation insurance audit. Those solid leads who accept will appreciate your expertise and attention. You will have an opportunity to demonstrate how your insurance product knowledge can help them obtain the most advantageous coverage at a competitive price.</p>
<p>If possible, offer and provide a premium gift as an incentive to book an appointment. Use a premium gift that is related to your product, such as a key ring or map for auto insurance.</p>
<p>If possible, offer a free trial enrollment during which the customer can review the policy without charge or obligation. Phrases such as &#8220;send no money&#8221; and &#8220;you are under no obligation&#8221; can be powerful helps toward turning a lead into a sale.</p>
<p>Offer a selection of a limited number of plans with clear comparisons between plan features and their overall costs. This enables your prospective customer to experience freedom of choice.</p>
<p>Additionally, when you offer comparisons to other products, you underscore your credibility and product knowledge. To further highlight your credibility, include testimonials and insurance rating agency commendations and favorable ratings.<span id="more-182"></span><strong>Build Relationships</strong></p>
<p>Make frequent contact with customers and leads. If you can market through affinity groups such as clubs or organizations, well-recognized stores, credit card companies or other entities, you receive an immediate boost to your credibility just through your affiliation.</p>
<p>Personalize your communications, whether they are letters, postcards, emails or other. Try publishing a newsletter that has an underlying focus on insurance and financial planning, but also includes fun and interesting news items.</p>
<p>If your niche is homeowners&#8217; insurance, include information about area home resales and news about utility improvements. Profile an interesting client or business to build rapport with your audience.</p>
<p><strong>Encourage Timely Response</strong></p>
<p>Unlike tangible products, insurance can easily slide to the back burner. To combat lethargy and get quick response, create a sense of urgency. Any offer you make should include a limited time in which to respond.</p>
<p>Asking for a response by a specific date is more effective than asking your prospect to &#8220;reply without delay.&#8221; Give your prospect easy, fast, free ways to respond such as a postage-paid envelope and toll-free phone number.</p>
<p>If you are asking for the completion of an enrollment form, remember to note on the form and return envelope that the response will receive priority processing.</p>
<p><strong>Test</strong></p>
<p>Marketing is always a moving target. Whether you are using a newsletter, telephoning, emailing, sending sales letters, postcards, newspaper or magazine space advertising or any other form of communication, test and keep testing. Track your results.</p>
<p>Know how much you spent, including your own time, and weigh the numbers against leads obtained, appointments booked, sales closed and the value of the sales.</p>
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